Directional Property Intelligence

Real estate obsesses
over location.
Nobody talks about direction.

Chartera was built for buyers, renters, agents, architects, interior designers, developers, and anyone curious about the space they already live in. Whether you follow Vastu Shastra, Feng Shui, consult an astrologer before signing, design spaces for a living, or simply want to understand how light and orientation shape a home — this tool reads it all, instantly.

$0
Always free · No account · No sign-up
4
Traditions decoded per address
8
Directions fully interpreted
Any address, worldwide

Free Reading

Enter any address.
Reveal its reading.

Cardinal orientation, solar arc, and a one-line glimpse across four traditions. No card. No account. No waiting.

  • Which way your front door faces
  • Vastu zone active at your entrance
  • Feng Shui trigram and life area
  • Planetary ruler for your facing direction
  • Solar light profile for your orientation
  • Always free. No account, no sign-up.

Property Address

US and major cities worldwide. Coverage varies by region.

Why Direction Matters

Every home points somewhere.
We tell you what that means.

From the golden hour flooding your kitchen to the flow of chi through your living room — a home's cardinal orientation is one of the most important and least-discussed factors in real estate. Chartera reads any address across four traditions, instantly.

Enter any address. Receive four traditions of interpretation, synthesized into one reading.

How It Works

1
Enter any address
Worldwide coverage. Any property — home, rental, investment, or listing you're considering.
2
Instantly receive your free reading
Cardinal direction, solar arc, moon phase, sun sign, sunrise and sunset — plus a one-line solar summary. No account needed.
3
Four traditions, one synthesis
Vastu Shastra, Feng Shui, Astrology, and Natural Science each offer a one-line interpretation of your address. The full reading unlocks all four in depth.
4
Upgrade for the complete picture
A complete branded reading with room-by-room analysis, Bagua map, lunar calendar, and dweller compatibility. One-time $12 or 5 readings/mo for $19.90.

Four traditions.
One address.

Every home has an energy. These four frameworks are how people across cultures have read it for thousands of years. Chartera runs all four at once — so you get every lens, not just one.

Vastu Shastra
Which direction your home faces determines which rooms get morning light, where energy enters, and how each space feels to live in. Vastu maps this for every room — so you know what the layout is actually doing to you.
Feng Shui
Chi — the invisible current of energy — moves differently depending on which way a home points. Feng Shui tells you where it flows freely, where it stagnates, and which areas of your life are being supported or blocked by your front door.
Astrology
The sky on the day you move in matters. So does the planet that rules the direction your home faces. Chartera reads both — giving you a cosmic timing layer that tells you when to sign, when to move, and what energy you're stepping into.
Natural Science
Direction determines light — and light determines how a home actually feels to live in. Which room gets golden hour. When your kitchen is brightest. Whether your bedroom wakes you with sun or holds you in shadow. Chartera calculates all of it from the address alone.
For every kind of person
Buyers, renters, agents, architects, interior designers, developers, and anyone curious about a space they already live in. If the address matters to you, Chartera has something to say about it.
For real estate professionals
Agents who want to offer something no competitor can. A reading for every listing. A conversation starter that becomes a closing tool.

Agent Pro

Built for agents who think
beyond the listing.

Embed Chartera on your real estate site. Share readings with Vastu, Feng Shui, and energy-conscious buyers before they even ask. The kind of tool that makes clients forward your name to every person they know buying a home.

White-label reports carry your name and logo. The lead dashboard shows you who searched what. The referral network connects you to buyers in markets you serve — and agents in markets you don't.

Agent Pro — Coming Soon
J
JANE DOE · JANE DOE REAL ESTATE
janedoe.com

Directional Property Intelligence

Check any address before you tour.

Chartera™ Directional Intelligence
Powered by Chartera
15 Manhattan Ave, Jersey City NJ…
Free reading →

Entrance Direction

Northeast.

~45° · Manhattan Avenue · high confidence

Northeast faces Ishanya — the most spiritually elevated direction in Vastu, associated with divine grace and wisdom.

Complete reading available $12 →

Agent Pro · One line of code · Your brand, your clients

Start free.
Upgrade when it matters.

No account needed to get started. One address, one reading, right now.

Compare all plans including Broker/Team →

Transparent Pricing

Start free.
Scale with purpose.

Every tier is designed for a different relationship with your space. No hidden fees. Cancel anytime.

Always Free
$0
No account · No sign-up · Forever
Free Reading
Every address, instantly. No card, no account, no commitment.
Solar orientation — cardinal direction, degrees, and sun path
Sky data — moon phase, sun sign, sunrise and sunset
Solar summary — one headline and one sentence interpretation
Four traditions teased — one-line glimpse of Vastu, Feng Shui, Astrology, and Natural Science
One free reading per address. Email required.
One-Time Purchase
$12
Per address · No subscription
Premium Report
Everything your address is trying to tell you, in one document.
A complete branded reading — approximately 7 pages, designed to share
Vastu Shastra grid — full room-by-room directional analysis
Feng Shui Bagua map — complete energy overlay of your space
Lunar calendar — 30-day moon phase alignment
Astrological property chart — cosmic signature of the address
Sunlight quality by room and season — practical light hours, golden hour timing
Dweller compatibility score — how well this home matches your chart
Monthly Subscription
$19.90/mo
Cancel anytime · No commitment
Explorer
For the house hunters who won't stop at one address.
5 full reports per month — resets on your billing date
5 readings per month — save and share
Saved address history — compare multiple properties
Monthly moon phase digest — personalized timing guidance
Cancel anytime from your account — no friction, no calls
Agent Pro
Est. $30/mo
Est. pricing · Subject to change · Early access available
White Label
Your name. Your brand. Our intelligence.
Founding member status
Unlimited readings and reports — every address, no limits
White-label reports — your name and logo front and center
Embeddable widget — drop Chartera into your own website with one line of code
Lead capture dashboard — see who searched, capture emails, track engagement
Referral network access — connect across markets, earn referral fees
Priority support — direct line, real humans
Broker · Team
Est. $99/mo
Est. pricing · Subject to change · Early access available
Team Plan
One brokerage. One brand. Ten agents.
Founding member status
Unlimited readings and reports — across all seats, no limits
Up to 10 agent seats — all under one brokerage brand
Team branding — brokerage name, colors, and logo across all reports
Shared lead dashboard — team-wide visibility and lead assignment
Full referral network access — cross-market infrastructure for the whole team
Custom onboarding — setup and training for your team
Enterprise
Est. Custom
Est. pricing · Subject to change · Early access available
Enterprise
Large brokerages, data licensing, and custom integrations.
Unlimited readings and reports — across your entire organization
Unlimited seats — scale to your team size
Custom integrations — connect Chartera to your existing tech stack
Data intelligence reports — market-level directional trend analysis
Dedicated account management — white-glove support and onboarding

Compare everything

Feature Free $12 $19.90/mo
5 readings
Agent Pro Broker Enterprise
Solar orientation & sky data
4 traditions — one-line teaser
Complete branded reading (~7 pages)
Readings per month15UnlimitedUnlimitedUnlimited
Saved address history
White-label reports
Embeddable widget
Lead capture dashboard
Referral network access
Multi-seat / team
Founding member status

What Chartera Is

Every home points
somewhere.

That has always been true. What is new is being able to know what it means.

Chartera is a directional property intelligence platform. It calculates the cardinal orientation of any address — the direction the front door faces — and synthesizes that data across four frameworks that billions of people use to understand the spaces they live in.

Vastu Shastra. Feng Shui. Solar science. Astrology. Four traditions. One address. One reading. Instantly.

The Premise
“Direction is the only property data point that never changes. Price changes. Neighborhoods change. Interest rates change. But a north-facing door faces north forever.

That data exists. It just never had a home.”
Chartera™ · chartera.land

The Idea

A question the industry
forgot to answer.

Real estate technology is extraordinary at one thing: location. Walk score, flood risk, school ratings, commute time, price history — all of it, instantly, at your fingertips.

But location is only half of a property’s identity. The other half is direction. And no platform — not Zillow, not Redfin, not any MLS anywhere in the world — has ever answered it systematically.

Which way does the front door face? It determines when light enters your home and where. It determines the Vastu zone governing your entry — the energetic signature of every arrival and departure. It determines the Feng Shui trigram active at your threshold. It determines whether you wake to morning sun or end the day in golden hour.

For 1.8 billion people who practice Vastu or Feng Shui, this is not curiosity. It is how they decide where to live. Chartera was built to give them — and everyone else — a beautiful, instant answer.

1.8B
People practice Vastu or Feng Shui globally
72%
Millennials consider energetic factors in a home
$4.3T
Global real estate market
0
Platforms answering this question. Until now.
8
Cardinal directions. Infinite readings.

Four Traditions. One Reading.

01
Vastu Shastra
A 5,000-year-old Indian architectural science that maps a home’s energy to the eight cardinal directions, each governed by a deity and a domain of life — wealth, wisdom, love, creativity. Direction determines which zone is activated at your threshold.
02
Feng Shui
A Chinese spatial philosophy spanning three millennia, organizing a home’s energy into eight trigrams via the Bagua map. The entry direction determines which life area — career, relationships, knowledge, abundance — receives the most chi.
03
Solar Science
The sun’s path is fixed. A north-facing home receives consistent indirect light. A south-facing home receives maximum daily sun. East faces morning. West faces evening. Direction is physics — and physics has consequences for how a space feels every single day.
04
Astrology
Western and Vedic astrology both assign meaning to the cardinal directions — angular houses, planetary rulers, the relationship between a home’s orientation and the chart of the person living in it. Chartera surfaces this layer for those who use it.

Your Data

Your personal data
is never sold.

Anonymized, aggregated search patterns help us understand how people relate to space — and that intelligence, in aggregate, helps make real estate smarter for everyone.

Chartera is a connector, not a data broker.

Your personal information is never shared with or sold to third parties
You control whether we email you — opt in is always your choice
Aggregated, anonymized data helps improve the product for everyone
You can request deletion of your data at any time

The Belief

The home you choose
shapes the life you live.

That is not a metaphor. It is a measurable, calculable, ancient and modern truth. The direction your front door faces determines the quality of light in your mornings, the energy at your threshold, the cosmic framework under which you rest and rise.

Nobody had built a tool that told you this — beautifully, for any address — until Chartera.

Now they have.

Every home points somewhere. Now you can know what that means.
Our Environmental Pledge
Chartera is powered in part by AI. We are not naive about what that means — AI infrastructure consumes energy, and that energy has a footprint.

We believe in being honest about it rather than silent. Which is why once profitable, Chartera pledges a percentage of net profits to environmental causes — organizations working on reforestation, clean energy, and land conservation.

The goal is not to offset a guilty conscience. It is to orient toward the earth with the same intention we help others bring to their homes.
chartera.land

Get Started

Choose your
direction.

Select a plan below. Real humans on the other side. We read every message.

Collaborate

Chartera is building something larger than a tool. If you're a practitioner, creator, agent, or partner who sees the intersection — let's talk.

Various partnership models
Affiliate commissions for Vastu, Feng Shui, and astrology practitioners
Agent-to-agent referral network across markets
Content and educational partnerships
Media and press inquiries
Integration and technology partnerships
We read every inquiry personally. No spam — ever.
Inquiry received. If it's a fit, we'll be in touch within 48 hours.

Premium Report

A complete branded reading — approximately 7 pages — for any address in the world. Every tradition, every room, every layer — delivered to your inbox instantly after checkout.

$12 one-time · per address
Complete branded reading — approximately 7 pages, professionally designed
Complete Vastu Shastra room-by-room analysis
Feng Shui Bagua energy map
Lunar calendar — 30-day alignment
Astrological property chart
Sunlight quality by room and season
Dweller compatibility score
Your report will be delivered here. No spam — ever.
Your report is on its way. Check your inbox — it arrives within minutes.

Explorer — 5 Readings/mo

5 readings per month, saved address history, branded reading download included with each session. For house hunters who won't stop at one address.

$19.90 /month · 5 readings · cancel anytime
5 full readings per month — resets on billing date
Saved address history
Branded reading download for each session
Monthly moon phase digest
Cancel anytime — no friction
Your account details will be sent here. No spam — ever.
Welcome to Explorer. Check your inbox for account setup details.

Agent Pro

White-label reports under your name. Lead dashboard. Embeddable widget. Referral network. And founding member status — because you were here first.

$30 /month per agent
Unlimited readings and reports
White-label with your name and logo
Embeddable widget for your website
Lead capture dashboard
Referral network access
Founding member status
Account details sent here. No spam — ever.
Application received. We'll be in touch within 24 hours to complete your onboarding.

Broker / Team Plan

Up to 10 agent seats under one brokerage brand. Shared lead dashboard, full referral network, and founding member status for teams who move first.

$99 /month · up to 10 seats
Unlimited readings and reports across all seats
Up to 10 agent seats
Team branding across all reports
Shared lead dashboard
Full referral network access
Founding member status
Account details sent here. No spam — ever.
Application received. We'll reach out within 24 hours with your onboarding details.

Enterprise

Large brokerages, data licensing, and custom integrations. Pricing based on scale and needs.

Custom pricing
Unlimited seats and readings
Custom integrations with your tech stack
Data intelligence and market reports
Dedicated account management
Custom onboarding and training
We'll respond personally. No spam — ever.
Request received. We'll respond within one business day with a custom proposal.